ShortList Mode Launch

Style :

If you have ever been commuting and have picked up a copy of ShortList magazine (or maybe Stylist, if you prefer) you will know it's more than a quick flick. With such a following, ShortList have launched a fashion brother, ShortList Mode which was released this morning. 

Distributed in London, Leeds, Glasgow, Birmingham and Manchester, the publication is edited by Adrian Clark, and features an article on Concorde and luxury luggage by me. I have not seen it yet but have asked for a copy to be sent to my house. 

The cover (and an inside shoot) model is David Gandy, the quintessential man's man and all round talent of all things style. Photographed by Ram Shergill, the shot below highlights the high camp and machoism of the Seventies. If there was one person only who could carry off a fedora and a silk, sheer shirt - it's David. 

The 76-page glossy has a bumper 34 pages of advertising but from International brands such as Hugo Boss, Calvin Klein, Diesel, Ugg and Clinique. This first issue features an awesome, bespoke four-page advertorial for Selfridges - but it's bound to be aesthetically pleasing so it doesn't matter that it's paid for. 

The bi-annual magazine has a different style theme, for which the launch issue 'celebrates masculine sex appeal' with a focus on the 1970s - hence my piece on the birth of luxury travel. 

The magazine will include a regular feature called The Art of Inspiration, in which a fashion or design figure explains their influences as well as a feature called Scene, which showcases the season's key trends.

Check it out here.

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