Machine-A Launches Online Store

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MACHINE-A presents Piers Atkinson from Ashley Smith on Vimeo.

With the news that one of London's most creative boutiques, Machine A, has joined forces with milliner Piers Atkinson, there is double cause for excitement as they have also launched an online store

The afore mentioned collaboration, above, fronted by model Aaron Frew will see Atkinson's AW11 pieces go on limited sale exclusively at the store in central London. This collection was launched last night, December 8th, at the Berwick Street store at an event to celebrate the Christmas window preview.
A University of Bristol graduate, Atkinson has a wealth of experience, and as you can see vision and skill, in journalism rather than millinery but his talents speak for themselves. 

Atkinson is one of the many designers available at the new online store, which is set out like a film where users click on a 'scene' and are directed to the available pieces via emblems. The menswear has a delectable and desirably wide selection of  pieces at an above average price range, however they are incredible and worth every penny. 

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